Privacy policy
Privacy Policy
Last updated: October 3, 2026
Bone Broth Mama operates this website and online store, including the related information, content, features, tools, products and services offered through bonebrothmama.com (collectively, the “Services”).
Bone Broth Mama is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy explains how we collect, use and disclose your personal information when you visit or use our website, make a purchase, create or use a customer account, subscribe to products, communicate with us, or otherwise interact with the Services.
For purposes of this Privacy Policy, “we,” “us” and “our” refer to Bone Broth Mama, and “you” and “your” refer to the individual using the Services.
Please read this Privacy Policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, services, legal requirements or other operational reasons.
When we update this Privacy Policy, we will post the revised version on our website and update the “Last updated” date above.
Personal information we collect
The personal information we collect depends on how you interact with us and our Services.
Information you provide directly to us
Information you provide may include:
- Contact information, such as your name, email address, telephone number and address.
- Order information, such as your name, billing address, delivery or pickup information, email address, telephone number, products ordered and payment confirmation.
- Customer account information, including your email address and information associated with your customer account.
- Shopping information, including products you view, add to your cart and purchase.
- Subscription information, including your selected subscription products, frequency, delivery preferences and subscription-management choices.
- Customer service information, including information you provide when you contact us about an order, delivery, return, complaint or other enquiry.
- Marketing preferences, where you choose to subscribe to our marketing communications.
You are not required to provide personal information to browse our website, but certain information is necessary for us to process an order, provide a delivery or pickup service, manage a subscription or respond to a request.
Information collected automatically
When you visit or use our website, we and the service providers that support our store may automatically collect certain information about your interaction with the Services.
This may include:
- device and browser information;
- IP address;
- network and connection information;
- pages viewed and actions taken on our website;
- referring pages or websites;
- shopping-cart activity;
- technical information necessary to operate and secure the website; and
- information collected through cookies and similar technologies.
We refer to this information collectively as “Usage Data.”
Information we receive from third parties
We may receive personal information from third parties that help us operate our business and provide the Services.
These may include:
- Shopify, which hosts and powers our online store and customer-account services;
- payment providers, which process payments made through our store;
- delivery, shipping and pickup service providers, where necessary to fulfil your order;
- subscription service providers, where you purchase or manage a subscription;
- analytics and technology providers that help us understand and operate our website; and
- marketing service providers, where applicable and permitted by law.
Payment information, such as card details, is generally collected and processed directly by our payment providers. Bone Broth Mama does not receive or store full payment-card details.
How we use your personal information
We may use personal information for the following purposes.
Providing our products and services
We use personal information to:
- process and fulfil orders;
- process payments;
- arrange delivery or pickup;
- send order, delivery and pickup notifications;
- manage customer accounts;
- manage subscriptions;
- process cancellation, return and refund requests;
- communicate with you about your order or account; and
- provide customer service.
Where applicable, this processing is necessary to perform our contract with you or to take steps at your request before entering into a contract.
Operating and improving our website
We use information to operate, maintain, troubleshoot and improve our website and Services, understand how customers use the website and improve the customer experience.
Where applicable, we rely on our legitimate interests in operating and improving our business, provided those interests are not overridden by your rights and interests.
Marketing
If you choose to receive marketing communications from us, we may use your contact information to send you information about Bone Broth Mama products, events, offers or other updates.
Where consent is required by applicable law, we will only send such communications with your consent.
You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in the email or by contacting us.
Unsubscribing from marketing communications does not prevent us from sending transactional messages relating to an order, account, subscription, delivery or other service you have requested.
Security and fraud prevention
We may use personal information to protect our website, customers and business, detect and prevent fraudulent or unlawful activity, and investigate potential security incidents.
Legal obligations
We may process personal information where necessary to:
- comply with legal and regulatory obligations;
- maintain required business and tax records;
- respond to lawful requests from authorities;
- establish, exercise or defend legal claims; or
- enforce our terms and policies.
Cookies and similar technologies
Our website uses cookies and similar technologies to operate the online store, remember preferences, maintain shopping-cart functionality, provide customer-account features, understand how the website is used and, where applicable, support analytics and marketing.
Some cookies are necessary for the website to function. Other cookies may require your consent under applicable law.
Where required, you can manage your cookie preferences through the cookie or privacy controls available on our website.
Shopify also uses cookies and similar technologies in connection with the operation of our store. Information about Shopify’s use of cookies is available through Shopify’s own privacy and cookie documentation.
Your browser may also allow you to block or delete cookies. Blocking necessary cookies may affect certain website functions, including checkout, customer accounts or shopping-cart functionality.
How we disclose personal information
We may disclose personal information where reasonably necessary to operate our business and provide the Services.
Recipients may include:
- Shopify;
- payment processors;
- delivery and fulfilment providers;
- subscription-management providers;
- technology, hosting and IT providers;
- analytics providers;
- professional advisers such as accountants or legal advisers where necessary;
- government, regulatory or law-enforcement authorities where legally required; and
- other parties where you have requested or consented to the disclosure.
We do not sell your personal information in the ordinary meaning of the word.
We do not use sensitive personal information to infer characteristics about you.
Shopify
Our online store is hosted by Shopify.
Shopify processes certain personal information in connection with providing the ecommerce platform and related services that power our store. This can include information relating to your use of our website, customer account, checkout and purchases.
Shopify may process your information in countries other than your country of residence, subject to the safeguards described in Shopify’s privacy documentation.
For more information about how Shopify processes personal information, please review Shopify’s Privacy Policy and Consumer Privacy Policy.
Third-party websites and services
Our website may contain links to websites, platforms or services operated by third parties.
If you follow a third-party link, the privacy practices of that third party will apply to information you provide to them. We are not responsible for the privacy or security practices of third-party websites or services that are outside our control.
We encourage you to review the relevant privacy policy before providing personal information to a third party.
International transfers
Some of the service providers we use, including Shopify and certain technology providers, may process personal information outside the Netherlands or European Economic Area.
Where personal information is transferred outside the European Economic Area to a country that has not been recognised as providing an adequate level of data protection, appropriate safeguards will be used where required by law. These may include European Commission Standard Contractual Clauses or another legally recognised transfer mechanism.
How long we keep personal information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:
- fulfil orders and subscriptions;
- maintain customer accounts;
- provide customer service;
- comply with accounting, tax and other legal obligations;
- resolve disputes; and
- establish or defend legal claims.
Different types of information may therefore be retained for different periods.
When information is no longer required, we will delete or anonymise it where appropriate and legally permitted.
Security
We and the service providers supporting our store use reasonable technical and organisational measures designed to protect personal information.
However, no internet transmission, website or electronic storage system can be guaranteed to be completely secure.
Please contact us if you believe personal information associated with your customer account or an interaction with Bone Broth Mama has been compromised.
Children’s privacy
Our Services are intended for customers who are legally able to enter into a purchase agreement.
We do not knowingly collect personal information from children where doing so would be prohibited by applicable law.
If you are a parent or legal guardian and believe a child has provided personal information to us improperly, please contact us so that we can review the matter and take appropriate action.
Your privacy rights
Depending on where you live, you may have rights regarding your personal information.
For individuals in the European Economic Area, these may include the right to:
- request access to personal information we hold about you;
- request correction of inaccurate or incomplete information;
- request deletion of your personal information in certain circumstances;
- request restriction of processing in certain circumstances;
- object to certain processing based on legitimate interests;
- receive certain personal information in a portable format;
- withdraw consent where processing is based on consent; and
- lodge a complaint with a competent data-protection authority.
These rights are subject to applicable legal conditions and exceptions.
If you withdraw consent, this will not affect the lawfulness of processing carried out before the withdrawal.
To exercise a privacy right, please contact us using the details below. We may need to verify your identity before acting on your request.
We will respond within the period required by applicable law.
Marketing preferences
You may unsubscribe from Bone Broth Mama marketing emails at any time using the unsubscribe link in the email.
You may also contact us directly to change your marketing preferences.
Even if you opt out of marketing, we may continue to send communications that are necessary to provide products or services you have requested, such as order confirmations, delivery information, subscription notices or customer-service messages.
Complaints
If you have a concern about how we process your personal information, please contact us first so that we have an opportunity to address the matter.
You also have the right, where applicable, to lodge a complaint with the relevant data-protection supervisory authority.
For customers in the Netherlands, the supervisory authority is the Autoriteit Persoonsgegevens.
Contact
If you have questions about this Privacy Policy, our privacy practices, or wish to exercise a privacy right, please contact:
Bone Broth Mama
Tweede Jan van der Heijdenstraat 10
1073 VH Amsterdam
The Netherlands
Email: bonebrothmama@icloud.com
Phone: +31 6 3611 7154
For the purposes of applicable data-protection law, Bone Broth Mama is the controller of the personal information described in this Privacy Policy unless otherwise stated.